Stoozing Research


| Author: Clariman | Created: 18/09/2007 |


Early Indications from Stoozing Research show a surge in profits for stoozers

Thank you to stoozers who have participated in our latest Stoozing Research Polls. If you have not yet participated, please do so. It will only take 5 minutes of your time. Everything you need to know can be found here.

In this article we share some of the early highlights of the polls, which make very interesting reading. As the title of this article indicates, the main headline is that stoozers are reporting a huge surge in their profits - a staggering 39%. The second bit of news is that Stooz Pot size remains virtually unchanged since the beginning of the year. Before we take a closer look at the figures, remember that these are early indications from our most recent research polls, which have been running for only one month. The periods covered by the polls are:

  • Poll 1 - August 2005 to December 2006 (closed poll)
  • Poll 2 - December 2006 to August 2007 (closed poll)
  • Poll 3 - August 2007 to date (still open)

Stooz Pot Size £'s

Pot size since september 2007

Between our first and second set of research polls, we saw a 7.3% decrease in average stooz pot size from £24,628 to £22,829. However, our most recent stooz pot poll shows a small increase of 0.5% to £22,939. In other words, stooz pots have stabilised after an earlier decline as lenders moved away from fee free offers. It would appear that stoozers have come to terms with the fees and are continuing to get sufficient repeat deals and new offers to maintain their stooz pots. We will continue to run the poll for a few more months to see if the figures remain constant.

Stoozing Profits

Stoozers earnings 2007

Having a large stooz pot is one thing, but unless there are profits to be made the size of the stooz pot is unimportant. Our latest profit research poll sends a clear signal that stoozers are continuing to pile on the pounds (of profit) despite the introduction of balance transfer fees.

Between our first and second polls, we witnessed an 11% increase in total stoozing and cashback earnings as it increased from £2,666 to £2,970. However, since our second poll we have seen an astounding 39% increase in average stoozing profits being reported. Stoozers using our site have now earned an average £4,131 each from their stoozing activities.

We would expect the total stoozing profits to increase year on year, but the surge in our latest poll came as a bit of a surprise. The most likely explanation may be that those users who first started stoozing when it became widely publicised in early 2006 are now reporting earnings for the first time. The number of respondents who state "Don't know - still in year 1" when asked what their profits are, has fallen from 38.3% in Poll 2 to 19.6% in our most recent poll. We are becoming a more experienced stoozing community with 23% of us saying that we have stoozed for over 5 years.

Final Comment

Although this article discusses information from a recent and still active poll, it does seem clear that stoozing is remaining very profitable for the majority of stoozers and that there are sufficient good card offers around to enable stooz pots to be maintained at a very good level. Although balance transfer fees have added to the costs of stoozing, the higher savings account interest rates are offsetting this to a greater or lesser extent.


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